We are proud that we are allowed to work for a large diversity of organizations. In certain types of organizations, however, the application of digital communication requires more specialism. We therefore have a bit more expertise in Publishing, Education and Government.
Focus on primary process
Generating good content is extremely important for you as a publisher. You obviously want to be able to focus on that. Being distracted by peripheral issues about, for example, the distribution of your content is useless. Automating the distribution process is therefore an important step for publishers, allowing them to make extra time for their primary process.
Customized content distribution
Allows your visitors to subscribe to updates to your content in the way that best suits them. After all, they make the choice in which subjects they are interested and with which frequency they want to receive updates on this. In this way, every visitor receives a customized newsletter.
Email is an important means of communication during the entire journey that a student goes through before, during and after the study. A complete program with effective mailings ensures the right contact moments, relieves the communication department of repetitive work, ensures a professional image and creates a source of information about (future) students and alumni.
One online profile
For optimal use of e-mail interaction with other channels and systems is of substantial importance. The integration of our e-mail platform, including your CMS and CRM, is therefore an important factor in the success of your e-mail communication. It ensures that your students and visitors have one online profile that is centrally managed by them and gives them control over their profile and subscriptions.
Web Guidelines for email
E-mail is the largest information carrier of the internet after the web. Much communication therefore takes place via e-mail. Strangely enough, particular attention is paid to the accessibility of websites for visitors with visual impairments, while virtually no attention is paid to accessible e-mail. Measuremail translates the web guidelines to e-mail for accessible communication to your recipients. Check now how accessible your e-mail communication is accessible-email.org.
As a government organization you generate a lot of content for your (often broad) target group. Thanks to the use of personal atten- tions, you ensure that everyone who is interested always keeps abreast of the latest news within his / her area of interest. In a frequency and at the time of the day that suits him / her best.